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Startup press release

Why it matters

Why startups need press releases

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A published press release signals legitimacy to investors, users, and media alike.

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Drive traffic

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Make launches newsworthy

Transform product drops, feature updates, and milestones into media moments.

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Timing

When should startups issue a press release?

Pre-launch

2–4 weeks before

"ABC Tech Announces SmartCRM.ai Beta for Indian SMEs"

At launch

On launch day

"ABC Tech Officially Launches AI-Powered CRM Starting at ₹99/month"

Post-milestone

After funding / award

"ABC Tech Raises $1.5M Seed Round to Scale Across India"

Who it's for

Who should use startup press releases?

  • Early-stage and seed-funded startups
  • Product teams launching new features
  • Founders announcing funding rounds
  • Startups entering new markets or cities
  • Accelerator and incubator cohort members

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Distribution

Sample Templates

Startup press release templates

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PressRelease.in
Startup Launch
March 10, 2025
Bengaluru, Karnataka

ABC Tech Launches SmartCRM.ai — An AI-Powered CRM Built for Indian SMEs

Bengaluru-based startup empowers small businesses with smart, scalable SaaS solutions starting at ₹99/month

ABC Tech, a new-age technology startup based in Bengaluru, today announced the official launch of SmartCRM.ai, an AI-powered customer relationship management platform designed specifically for Indian SMEs.

Founded by [Founder Name], ABC Tech aims to democratize enterprise-grade tools for small and medium businesses. The platform leverages machine learning to automate customer engagement and provide predictive insights that were previously available only to large corporations.

"We believe small businesses deserve the same smart tools that big companies use," said [Founder Name], CEO of ABC Tech. "SmartCRM.ai is built from the ground up for India's SME ecosystem — affordable, multilingual, and mobile-first."

Key Details
Platform
SmartCRM.ai
Pricing
Starting at ₹99/month
Key Feature
AI lead scoring & automation
Target Market
Indian SMEs across Tier 1–3 cities
Website
www.abctech.in

About the Company

ABC Tech is an India-based SaaS startup on a mission to make AI and automation accessible to small businesses. With a mobile-first approach and local language support, ABC Tech is building the future of SME software in India.

Media Contact

[PR Contact Name]

[e.g., Head of Communications]

media@abctech.in
+91-XXXXXXXXXX
https://abctech.in

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